“Business Intelligence is not just about turning Data into Information, rather Organizations need that Data to Impact how their Business Operates and Responds to the Changing Marketplace” - Gerald Cohen (Co-founder, Information Builders)
The above mentioned quote by Gerald Cohen tries to answer two questions – What is Business Intelligence and the importance of BI. It is evident that Business Intelligence is all about transforming data into valuable information and insights which could drive business decisions.
However, this task of exploiting data is a highly specialized and technical one and is best performed by Business Intelligence professionals. A Business Intelligence Analyst is such a field expert who occupies a coveted position within the tech industry.
In this blog, we will try to answer the question – What does a Business Intelligence Analyst do, by considering the different aspects of the post of a Business Intelligence Analyst.
What is Business Intelligence?
BI can be understood as a combination of Data Analytics and the processes of data collection, data storage and data management. The objective is to assess and transform raw data and information into actionable and meaningful insights through data analysis.
These insights have a positive impact on the different kinds of business decisions of the organization. Business Intelligence covers data tools, data visualization, data mining, infrastructure, data analytics and so on, in order to provide easy and understandable summaries which could help organizations to make decisions which are data-driven.
What is a Business Intelligence Analyst?
If BI is the analysis of data collected by an organization; the person who performs the task of analyzing that data is a Business Intelligence Analyst. By way of evaluating data in business processes, BI Analysts are able to provide the executives with precise, valuable and actionable information and insights which helps in taking decisions based on hard facts, instead of gut instincts.
This not only helps in diminishing the probability of errors but also enhances productivity, increases efficiency and provides for better customer experience through business intelligence analysis.
Business Intelligence Analyst Jobs happen to be occupied by individuals who are proficient in the usage of Business Intelligence tools and technologies and have knowledge of computer programming languages as well as comprehensive business knowledge.
The role of a business intelligence analyst is not limited to a particular industry as data science is applicable in many different fields. A Business Intelligence Analyst role covers mining data, executing Data Warehouse strategies, presenting Data Visualizations and defining Key Performance Indicators (KPIs).
BI Analyst Career Path
Business Intelligence Analyst positions require the possession of certain technical/hard as well as non-technical/soft skills. As such, the position of Business Intelligence Analysts involves the need to have a background by which one is able to strike a balance between business and IT.
This implies that a Business Intelligence Career Path can be seen to be originating from a bachelor’s degree in business mathematics, computer science, statistics, accounting, economics, management or related field.
This might suffice for entry level jobs; however, for the purpose of advancement in one’s career, a master’s in Business Analytics or a master’s in business administration (MBA), in certain cases, might pave the way for future growth.
How to become a Business Intelligence Analyst: Acquiring a Professional Certificate
Professional certificates can go a long way in giving you the necessary boost in your career. Online Business Analytics courses and bootcamps can provide you with good opportunities for cultivation of specific skills pertaining to the Business Intelligence domain.
This might relate to knowledge of Data Analytics Techniques as well as a hands-on experience in the usage of BI tools. Additionally, you can aim to become a Certified Business Intelligence Professional (CBIP) if you have the requisite years of experience in data modeling, computer information systems, or a related domain.
We, at Syntax Technologies, too offer you such an opportunity to acquire the necessary skills to be a Data expert and a Business Intelligence Analyst.